Digital Marketing Specialist

Full Time Leeds, United Kingdom Marketing

Audacia is a Leeds and London based software development and digital transformation company. We specialise in building digital transformation strategies and complex software platforms for industry leaders – from commodities trading platforms for one of the biggest agricultural companies in the world, to applications to manage people across the biggest offshore windfarms in the world.

We have established a reputation as a critical technology partner with long-standing relationships, with clients including global manufacturer, AESSEAL plc; the largest national clinical research funder in Europe, the National Institute of Health Research; leading telecommunications provider O2; and international vehicle hire company Europcar.

We’re looking for a digital marketing specialist to join our growing team based out of our waterfront office on The Calls, working within our marketing team to maintain and grow our online presence, using a range of marketing channels to generate marketing qualified leads for our sales team.

You’ll be working alongside teams of intelligent, friendly, and engaging analytical thinkers who have a passion for technology and love to solve complex problems, working in a culture focused on transparency, collaboration, ownership, and curiosity.

We trust our teams, so you’ll be given autonomy and ownership, enabling you to choose the most appropriate and effective approach to implement and optimise successful marketing campaigns and initiatives. You’ll be provided with the tools and services needed for you to work to your full potential, alongside the help and guidance from senior management when required.

You’ll benefit from quarterly progression reviews to assess where you are in terms of your desired career path and personal progress. Your career is yours to drive at Audacia, with structured opportunities to lead teams and move into management positions.

You’ll be part of a community here, with people who like to socialise both inside and outside of work. Outside of working hours (and lockdown), you’ll find us at the pub, playing in pool leagues, board games and D&D, yoga sessions, cinema trips and whisky nights. Or simply building AR prototypes over some pizza and beer.

About the role:

As a digital marketing specialist you’ll work within our marketing team to deliver integrated marketing campaigns across a broad range of channels.

What you’ll do:

  • Execute an SEO strategy to continue to grow our online presence, measuring performance and identifying opportunities
  • Work together to influence our content strategy
  • Maintain and optimise our PPC advertising campaigns
  • Implement display retargeting advertising campaigns
  • Execute integrated email marketing campaigns
  • Design and build our social media presence
  • Execute and influence our PR strategy
  • Track, report and analyse website analytics, organic initiatives and campaigns

Key competencies:

  • Someone who is passionate about all things ‘Digital Marketing’
  • An appetite for learning and applying newly acquired knowledge with a view to maximise success and impact on lead generation
  • Whatever it takes attitude to achieve & overachieve
  • Enjoys working in a growing business, working as a single team with a culture focused on ownership
  • Self-motivated, curious, and eager to affect change
  • Excellent organisational and project management skills
  • Someone who wants to be part of growing an excellent company

This is a UK based role, candidates must have a legal right to work in the UK.

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